hard selling - aggressive selling, pressure, strong persuasion⏎
formal - official, correct, suitable⏎
flyer - leaflet⏎
handbook - manual, instructions, notes, guide⏎
halo-effect - feelgood factor, positive reflection, positive association, reflected glory⏎
fractional - unimportant, very small⏎
invalid - incorrect, unwarranted, officially or legally unacceptable⏎
mediocre - average, not very good, middling, inferior⏎
jettison - reject, eject, get rid of⏎
ground - reason, basis, educate⏎